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Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

Choose the Right Hanging Strip Material for Your Products

When it comes to maximizing impulse sales through hanging strip merchandising, the material you choose for those plastic hanging strips or clip strip merchandisers can make all the difference. With the wide variety of merchandising strip options available, how do you know which material is best suited for properly displaying your products?

The material you select should complement the items you’re featuring, while also reflecting your brand’s aesthetics and quality standards. Here are some of the most popular materials for hanging strips and key factors to consider:

Clear Plastic

Clear plastic strips let customers easily view products while providing protection against dust and damage. The transparency gives an open, inviting impression. Sturdy clear plastic is ideal for heavier items like tools or automotive accessories. For lighter merchandise, opt for flexible, bendable clear plastic that won’t overwhelm delicate products.

Colored Plastic

Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

Tinted plastic strips allow you to match strip color to your brand logo or marketing theme. Blue, red, or green plastic offers attractive pops of color to draw the eye. Darker tinted strips also hide messy wiring or attachments. Colored plastic strips work best for light merchandise like beauty items, jewelry, or novelty toys where products aren’t obscured.

Wire

Wire hanging strips have an open, minimalist aesthetic. The simplicity of thin wire makes products the focal point. Wire allows secure hanging of items without fully encasing them. It’s ideal for showcasing apparel like socks, hats, and gloves. Be sure wire gauge is heavy enough for heavier products to avoid sagging issues.

Peg Boards

Peg board strips maximize adjustable merchandising capabilities. The perforated hard plastic surface allows repositioning peg hooks, brackets, bins, and shelves. This adaptability enables frequently changing product displays. Peg boards suit hardware stores, craft shops, and other retailers with many small items to showcase.

Slatwall

Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

Slatwall panels provide a versatile solid hanging surface to mount merchandise of nearly any weight. The sturdy interlocking grooved planks securely display everything from bikes and cabinets to small kits. It’s the strongest strip option but also the bulkiest. Slatwalls work best when space allows customers to stand back and see products clearly.

Factors to Consider

When selecting plastic hanging strips, clip strip merchandisers, or other merchandising strip options, keep these factors in mind:

  • Product weight – Will strips support heavy items without bending or breaking?
  • Product visibility – Will strips showcase or obscure products?
  • Adjustability – Can strips be easily relocated and reconfigured?
  • Durability – Will strips withstand wear and tear from handling and cleaning?
  • Brand image – Do strips reflect your desired style and quality?

Choosing hanging strips in materials that mesh well with your merchandise and store identity gets customers excited to buy. The right materials make products irresistibly convenient to access and buy on impulse. Durable, adjustable strips in colors and designs that pop also showcase your brand smartly.

With a bit of strategic planning, you can select plastic hanging strips, slatwall panels, pegboard, or wire strips in materials perfect for displaying your goods. Hanging strips that properly highlight quality products position your store for prime merchandising success.

Optimize Strip Size for Merchandising Flexibility

Hanging strips come in a variety of lengths and widths to suit different merchandising needs. Determining the optimal strip size for your store can make reconfiguring and updating product displays much simpler. The right proportions allow you to hang merchandise securely while utilizing space efficiently.

Length is one of the most important size factors for hanging strips. Measure the area where you want to hang strips and buy lengths that will fit without excessive gapping or overlap. Having a few different strip lengths on hand provides flexibility for filling oddly sized spaces. If strips are too long, trim with heavy duty snips to customize.

For slatwall panels, sizing them in easy-to-handle 3 or 4 foot widths makes repositioning manageable with one person. Lean shorter strips against a wall until ready to hang to save space. For pegboard, large 4×8 sheets can be cut down for smaller groupings of products.

Consider the size of the products you’ll be merchandising when choosing strip heights. Displays look best when strips are just tall enough to hang products without excessive white space above. Low-profile strips around 2 inches high are great for small items like jewelry or makeup. For larger products, 4 inch strips or pegboard provide ample room.

Match strip width to the size of hooks, brackets, or shelves needed to display merchandise. Strips 1 to 3 inches wide suit most standard attachments. Wide 6 inch strips allow more air circulation around bulky attached bins and baskets. Add divider clips every few inches to keep products spaced out neatly.

Hanging strips with adjustable sign frames allow you to swap signage as products change. Opt for sign holders at least 1.5 inches tall to accommodate printed signs. Choose sign widths proportional to strip length so signs don’t extend awkwardly beyond the strip.

No matter what size strips you choose initially, aim for styles that can adapt. Connectable tracks let you join short sections for longer runs. Slotted strips and pegboards accept a variety of attachments. With customizable solutions, you can modify strip configurations to keep up with evolving merchandising needs.

Figuring out the ideal strip dimensions for your merchandise takes a bit of experimentation. But investing in smartly sized hanging strips pays off in enhanced store aesthetics and organization. The versatility of adjustable size options gives you the freedom to refresh high-impact displays on a whim to catch shoppers’ eyes.

Strategically Place Strips at Eye Level to Boost Impulse Buys

Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

Where you position hanging strips in your store can significantly impact sales. Placing them at eye level encourages those all-important impulse purchases that boost profits. Follow some savvy guidelines for strip placement and watch your merchandise fly off the shelves.

Mount hanging strips about 5 feet high to cater to the average adult’s eye level. Most shoppers instinctively look forward and a bit upward when browsing. Capturing their gaze right away tempts them to check out products. Avoid hanging strips too high or low where they get overlooked.

Also consider a child’s perspective for low-hanging strips near the ground. Place kid-friendly items like stickers, toys, and candy at 3 feet high to entice little shoppers. Use bright colors and fun designs to grab their attention.

Hang strips along natural traffic flow paths in your store. Position them on the ends of aisles and cash wrap counters where customers queue up. The idle waiting time builds anticipation to peruse whatever products hang nearby.

Place strips perpendicular to aisles to make them visible from multiple directions. Angled strips also prevent shoppers from accidentally walking into them. Allow ample clearance so customers can step back for a better view.

Avoid cramming too many hanging strips close together. Cluttered walls appear unappealing and shoppers miss seeing specific products. Leave some blank space between each display to prevent a garage-sale look.

Illuminate hanging strips adequately with spot lighting or strips lights above. Well-lit merchandise appears more attractive. Link lighting brightness and color to match your brand image.

Quickly rotate strips to fill any empty spots left by sold-out products. Keeping displays brimming with fresh inventory sustains excitement to browse and buy.

With strategic placement at eye level in high-visibility spots, hanging strip displays entice shoppers to buy on a whim. Apply gravitational psychology by showcasing lightweight impulse purchase items on bottom rows and heavier items up top. Perfectly positioned strips deliver big sales.

Refresh Merchandise Frequently to Maintain Customer Interest

Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

The power of hanging strips lies in their versatility to display trending products. To fully leverage their potential, frequently refresh merchandise to pique repeat customer interest.

Aim to swap out at least a portion of strip products each week. This constant influx of new inventory trains customers to check strips often for hot deals or must-have items before they sell out.

Link strip rotations to promotional sales calendars. As specific products get discounted or featured in ads, ensure ample supply is on prominent strips to convert media buzz into sales. Time displays to align with major holidays, events, seasons, or themes.

Tie strip changes to big announcements like new product launches. Create a sense of limited availability by showcasing new items on strips for just a few weeks before they “sell out.” This tactic appeals to shoppers’ fear of missing out.

Observe bestselling items on each strip and continue showcasing in that high-performing location. Flop products should get rotated off into less prominent strips to avoid wasting prime display real estate.

Switch up strip merchandising styles to stimulate interest. Go from neat rows to asymmetrical groupings. Adjust lighting colors and signage. Use risers, shelves, or bins to vary product presentation.

Make a game out of refreshing strips, challenging staff to get creative with themes and arrangements. Customers love the feeling of discovering unexpected treasures in ever-changing displays.

With ongoing introduction of new strip products and styles, shoppers rely on those eye-catching displays to reveal the latest finds. Keeping hanging strips fresh makes each visit exciting.

Mix and Match Complementary Products on Themed Strips

Hanging strips give you the flexibility to tell mini-merchandising stories by pairing products with common themes. Highlight complementary items customers can mix and match to increase sales.

Group strips by category like snack foods, personal care, kitchen gadgets, or kids toys. Shoppers appreciate not having to hunt for related products spread all over the store.

Create solution-oriented strips that feature products for specific needs. Assemble auto emergency tools, headache relief medications, travel accessories, or ingredients for a particular recipe.

Appeal to hobby and interest groups with themed strips. Display yoga gear, baking equipment, art supplies, or pet care products to connect with those specialized shoppers.

Tie strips to popular trends by combining fitness trackers with workout clothing, sustainable kitchen items, or smart home technology. Riding the waves of what’s hot attracts shoppers eager to get in on the latest craze.

Use swappable sign frames on strips to label themes like “Movie Night Essentials,” “Road Trip Snacks,” or “Gifts for Grandma.” Descriptive headers tell customers exactly what occasion the grouped products cater to.

Refresh strip themes seasonally with goods like grilling tools in summer or cold weather attire in winter. Holiday and event displays like birthday party supplies also engage shoppers’ interests.

Get creative and make shopping a fun treasure hunt by dangling complementary products together. Themed hanging strips stimulate that “I need this too!” feeling that boosts basket size.

Use Signage and Labels to Highlight Key Product Features

Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

Signage and labels on hanging strips serve the all-important purpose of calling attention to products and persuading purchases. Strategic messages that highlight key selling points and value boost sales.

Keep strip signage brief and scannable. Shoppers only allot a few seconds of attention. Lead with bold, descriptive headers like “Durable” or “Eco-Friendly” so customers immediately get the gist.

Spotlight unique product features and benefits not visually obvious. For example, call out “Leakproof” for water bottles or “Nonslip Grip” on tools. This extra info can be the clinching factor that drives the purchase.

Make signs shopper-centric by focusing on how products satisfy wants and needs. “Perfect Beach Bag” or “Gifts Under $15” are more compelling than generic product descriptions.

Reinforce price value with signs. If products are discounted, limited quantity, or special bundles, call it out prominently. Price-motivated shoppers will take notice.

Change strip signage regularly when refreshing inventory. Otherwise, shoppers easily overlook repeats. New signs pique curiosity to check out updated selections.

Proofread all sign wording carefully for typos, accuracy and branding consistency. Any sloppy mistakes undercut perception of product quality and professionalism.

Use hanging price tags for individualized product details like size, color, style, and care instructions. Tags tied to items themselves overcome sign clutter.

Branded, benefit-focused messages make hanging strips more interactive. Signs that highlight what products do for customers help seal satisfying purchases.

Make Strips Visible from Aisles to Draw Shoppers In

Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

Hanging strips become infinitely more effective at driving impulse sales when shoppers can see them from aisles and other areas of your store. Strategic visibility grabs attention to pull browsing customers in.

Position hanging strips perpendicular to aisles rather than flush against walls. The side visibility entices people to detour down aisles they normally might skip.

Angle strips toward high traffic lanes and cash wrap counters. The sight lines allow you to capitalize on idle waiting time as customers queue to make purchases.

Use reflective strip materials like mirrored acrylic or polished metal to catch glimmers of light. The eye-catching glints attract glances from afar. Add LED lights for extra attention-grabbing effects.

Suspend hanging products like necklaces or scarves a few inches forward from strips themselves. The dangling motion is irresistible for curious shoppers to come investigate.

Incorporate colorful strips, fast-moving signage, flags or other visual markers above standard aisles to draw gazes upward. Peripheral distractions trigger closer inspection.

Provide directional floor decals, signs and displays leading into aisles with hanging strips. Catch shoppers’ eyes with bright colors and prominent text like “New Deals This Way!”

Use hanging strips to create a visible merchandising intersection where multiple aisles converge. Approaching from any direction reveals enticing product vignettes.

With strategic visibility, hanging strips wield incredible power to re-route shopper paths into high-opportunity impulse purchase zones. Displays that shoppers can see from afar maximize spontaneous detours and sales.

Place High-Profit Margin Products on Strips Near Registers

The checkout line presents a prime impulse purchase zone to place hanging strips showcasing your highest profit margin items. Capturing last-minute sales can significantly boost your bottom line.

Take advantage of customers’ down time while waiting to pay by dangling enticing products right in their line of sight. Idle hands lead to grabbing wallets.

Prioritize strips at every register, not just the main checkout area. Even a single strip by a little-used register can yield big profits over time.

Feature consumable impulse buys near registers like candy bars, mints, drinks, snacks, and gift cards. The low prices make grabbing add-ons painless.

Rotate novelty, trendy items on register strips to capitalize on fads before popularity fizzles. Examples include fidget spinners, collectible toys, or apparel tied to a hit movie.

Display discounted overstock merchandise or bundles near registers to liquidate inventory while still generating decent profit.

Use register strips to cross-sell complementary products that customers may have overlooked. For example, hang coffee next to creamer or batteries near flashlights.

Keep register strips constantly stuffed with product. Shoppers are most likely to grab items when abundant selection appears available.

The captive audience queueing to check out presents a prime chance to eek out extra sales. Hang strips flaunting your best impulse purchase profit drivers for wallet-friendly convenience.

Train Employees on Proper Strip Merchandising Techniques

Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

Hanging strips require some staff training for optimal use. Educate employees on best practices for installing, arranging, maintaining, and refreshing strips to keep high-impact displays looking polished and performing at peak potential.

Cover proper spacing, mounting heights, and signage rules in a hanging strips 101 intro. Explain your standards and procedures for strip setup. Include safety precautions for electrical and wiring.

Demonstrate how to neatly arrange products on strips without overcrowding. Share guidelines for ideal product face forward direction and weight distribution.

Review frequent inspection procedures to immediately catch and correct issues like loose mounts, depleted inventory, or dangling tags. Prompt fixes prevent strips from becoming unsightly liabilities.

Discuss protocols for cleaning strips, signs, and product displays. Establish maintenance schedules and acceptable cleaning products that won’t damage strips.

Share your strategy for rotating stock on strips according to sales trends, themes, or seasons. Solicit creative input on fresh strip display concepts.

Outline restocking procedures for replacing sold products quickly to prevent appearance of picked over, stale displays.

With everyone knowledgeable and empowered to follow merchandising best practices, hanging strip success becomes a team effort. Consistency preserves the polished brand image strips communicate.

Analyze Strip Sales Data to Identify Top Performing Products

Merchandising Your Store with Hanging Strips: The Top 10 Tips to Maximize Sales

To maximize return on hanging strip investments, closely track and analyze sales data to see which products generate the most profit. This allows you to optimize the prime real estate strips provide.

Record weekly sales figures for each strip section. Look at both raw sales and profit margins to identify top performers. The highest volume sellers aren’t always the most profitable per square foot of strip space.

Compare converted sales rates between strip-displayed products versus rack or shelf placements. Measure which merchandising format gives an extra boost.

Note how frequently you must refill top strip products to gauge demand and turnover. Fast-emptying strips indicate hot sellers to promote.

Consider strip location and height data. See if eye-level strips outperform top or bottom rows. Analyze whether end caps or cash wrap strips generate better results.

Factor in effects of seasonal events, holidays, promotions and ad campaigns. See if sales spikes correlate directly to outside influence or strip placement.

Watch for patterns over time to guide future strip product planning and placement. Consistent top performers merit prime real estate moving forward.

Let data guide strip merchandising decisions rather than gut instinct alone. The analytics help optimize displays to feature the very best impulse purchase profit drivers.